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The UK Cabinet Office awarded £320,000,000 to OMD GROUP LIMITED for COVID 19 – Media Buying Services in advertising, radio and television starting 2 March 2020.
The contract was extended by six months to 31st March 2021 with an increase in value of £229,200,000.00.
Laura Dodsworth talks about her must-read book State of Fear – about the psychological campaign behind Britain’s Covid tyranny
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Details on how to purchase the book can be found at Laura Dodsworth’s website.
“When you create a state of confusion, people become ever more reliant on the messaging,” she says. “Instead of feeling confident about making decisions, they end up waiting for instructions from the Government.”
…This week’s chaotic and contradictory advice on travel is all part of the growing use of fear to control the public, she believes – a tactic which has been supercharged by the Covid pandemic.
…Less well known is the Home Office’s Research, Information and Communications Unit (RICU), which, according to Dodsworth, “attempts to covertly engineer the thoughts of people” by providing support to bodies seen by the public as “grassroots” organisations.
https://www.telegraph.co.uk/news/2021/05/20/life-inside-fear-factory-government-keeps-us-high-alert/
In one of the most extraordinary documents ever revealed to the British public, the behavioural scientists advising the government said that a substantial number of people did not feel threatened enough by Covid-19 to follow the rules. They advised the government to increase our sense of ‘personal threat’, to scare us into submission.
But why did the government deliberately frighten us, and how has this affected us as individuals and as a country? Who is involved in the decision-making that affects our lives? How are behavioural science and nudge theory being used to subliminally manipulate us? How does the media leverage fear? What are the real risks to our wellbeing?
MG-OMD has given their propaganda operation the Orwellian sounding name of OmniGOV. They say they are very proud of it and recognise their responsibility as the “the single cross-HM Government agency partner.”
OmniGov were behind the snappy slogans used to change our behaviour throughout the pandemic. Phrases like “flatten the curve”, “stay home, protect the NHS, save lives” and “rule of six” all rely on a psychological mechanism called the rule of three. The £119 million Omnicom contract to modify our behaviour was in discussion long before the WHO made their pandemic declaration.
The UK Cabinet Office awarded £320,000,000 to OMD GROUP LIMITED for COVID 19 – Media Buying Services in advertising, radio and television. The contract runs between 1st April 2021 to 31 March 2022.
Mirror: http://archive.today/LNnYR
Meanwhile, the disconnect between what ordinary people can see with their own eyes and the Covid regulations only confirms the idea that Government pronouncements are no longer to be taken literally. The rules are starting to seem symbolic and removed, subject to broad reinterpretation. While the polling shows that people are content with the official pace of reopening, the mobility data (what people are actually doing) shows they have been quietly reopening their lives since January. Apple data now shows use of public transport in London up to nearly 70 per cent of normal from nearer 30 per cent at the start of this lockdown.
https://www.telegraph.co.uk/news/2021/04/15/covid-no10-treating-public-like-fools/
Whether frightening the public was a deliberate – or honest – tactic has become the subject of intense debate, and dozens of psychologists have now accused ministers of using “covert psychological strategies” to manipulate the public’s behaviour.
They believe the Government, acting on the advice of behavioural experts, has emphasised the threat from Covid without putting the risks in sufficient context, leaving the country in “a state of heightened anxiety”.
They also claim that “inflated fear levels will be responsible for the ‘collateral’ deaths of many thousands of people with non-Covid illnesses” who are “too frightened to attend hospital”.
One year on from the start of the first lockdown, the brutal price of this drastic policy is all too obvious. Amid battered public finances, rising unemployment and widespread business failures, entire sectors of the economy have been devastated.
…Indeed, the average age of Covid fatalities is over 82, higher than the UK’s average age of death from all causes. And among those who contract the disease, just two in 1,000 (or fewer) actually die.
…But, while every death is a tragedy for bereaved families, 7 per cent above average does not strike me as a particularly shocking figure, especially since some of those deaths were caused by lockdowns themselves.
…In fact, there is no authoritative research that reveals a clear correlation between the severity of lockdowns and the avoidance of viral peaks.
The government invested in excess of £184m on communications relating to Covid-19 in 2020, figures from the Cabinet Office show.
It spent £171.9m on media activity via Manning Gottlieb OMD last year, while MullenLowe UK, which handles the majority of coronavirus advertising, was paid £12.2m.
https://www.campaignlive.co.uk/article/govt-spent-184m-covid-comms-2020/1708695
Ivor Cummins aka the Fat Emperor – gives James the lowdown on why you can’t trust anything our governments tell us about Covid-19. If you want the facts on Coronavirus – how deadly is it? do lockdowns and masks work? how does it compare with previous pandemics? – you’ve come to the right place
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Mirror archives are available below if this video is removed from YouTube.
Hypnotherapists have been noticing blatant hypnosis and Neuro-linguistic programming (NLP) techniques being used by the government and state-controlled media. NPL is a psychological approach that involves analyzing strategies used by successful individuals and applying them to reach a personal goal. It relates thoughts, language, and patterns of behavior learned through experience to specific outcomes.
Shutting shops at the end of October was a “psychological shock” tactic to bring home the need for restrictions to arrest the spread of the virus, the country’s health minister has admitted.
Non-essential retailers were forced to close at the end of October as infection rates reached the highest level in Europe and hospital admissions threatened to overwhelm intensive care units. Shops will reopen today after a decline in infections.
Frank Vandenbroucke told the broadcaster VRT that, with masks and social distancing, “shopping does not really involve any risk”.
The army has mobilised an elite “information warfare” unit renowned for assisting operations against al-Qaeda and the Taliban to counter online propaganda against vaccines, as Britain prepares to deliver its first injections within days.
The defence cultural specialist unit was launched in Afghanistan in 2010 and belongs to the army’s 77th Brigade. The secretive unit has often worked side-by-side with psychological operations teams.
Leaked documents reveal that its soldiers are already monitoring cyberspace for Covid-19 content and analysing how British citizens are being targeted online.
https://www.thetimes.co.uk/edition/news/army-spies-to-take-on-antivax-militants-mfzsj66w2
Professor Bhakdi’s videos have been censored in the past. A backup mirror can be viewed below if the YouTube video is offline.
Johnson’s speech announcing a new lockdown on Saturday reminded me of how Tony Blair deployed fear to justify drastic state action over foot and mouth disease, and – warning that Saddam Hussein’s arsenal put the UK “45 minutes from doom” – in support of the Iraq war. It is the same blind fear exploited in every debate on immigration, crime and prisons.
The Cabinet Office signed the lucrative contract with London-based OMD Group as the Government began to gear up its response to the crisis.
Ministers struck a deal worth up to £119m with one of the world’s biggest marketing companies for a Covid campaign three weeks before the country went into a national lockdown, official filings show.
Taxpayer money was used to pay social media influencers and reality TV stars to promote the NHS Test and Trace system, the government has admitted.
The Mirror cited a social media expert as saying the influencers would usually be paid between £5,000 and £10,000 for an ad post.
The World Health Organization hired a high-powered public relations firm to seek out so-called influencers to help build trust in the organization’s coronavirus response.
WHO paid $135,000 to the firm Hill and Knowlton Strategies, according to documents filed under the Foreign Agents Registration Act.
WHO has come under intense scrutiny for amplifying the Chinese government’s false claims about the coronavirus.
Hill and Knowlton proposed identifying celebrities and other social media users with clout to ‘amplify’ WHO’s messaging about the pandemic.
https://dailycaller.com/2020/07/17/world-health-organization-coronavirus-celebrity-influencers/
For a commentary on this trial, please see the video embedded below.
This study tests different messages about vaccinating against COVID-19 once the vaccine becomes available. Participants are randomized to 1 of 12 arms, with one control arm and one baseline arm. We will compare the reported willingness to get a COVID-19 vaccine at 3 and 6 months of it becoming available between the 10 intervention arms to the 2 control arms.
https://clinicaltrials.gov/ct2/show/NCT04460703
Commentary by Dave Cullen.