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Mastering the art of persuasion during a pandemic – Nature

To help society mount a collective defence against pathogens, researchers say that leaders should enlist human-behaviour specialists to play a much bigger part in health policy. This has been the Achilles heel of governments during the COVID-19 pandemic, says Armand Balboni, an infectious-disease researcher and chief executive of pharmaceutical firm Appili Therapeutics in Halifax, Canada. “Social scientists, anthropologists and psychologists were not used nearly enough,” Balboni says.

http://archive.today/2022.11.15-082310/https://www.nature.com/articles/d41586-022-03354-8